Night Creams Market 2019 Deep Analysis of Current Trends and Future Demand by Top Key Players By 2025
The global night
creams market size is expected to reach USD 11.62 billion by 2025,
according to a new report by Grand View Research, Inc. It is anticipated to
register a CAGR of 7.24% during the
forecast period. Night creams are ultra-hydrating, deep nourishing, and
restorative. The product uses high amount of emollients so they are more
moisturizing and leave an oily texture on skin. Consumers with extreme dryness
of skin require heavier creams. These products are generally preferred to apply
during night to avoid interference of hydrating element of cream with makeup
during day time. This factor is projected to drive the product demand in near
future.
The market is driven by high growth of
cosmetic products in Asia Pacific along with rise in sales of anti-aging
products. Growing concerns regarding skin problems along with rise in
disposable income of consumers are anticipated to further drive the demand.
Moreover, growth os skin lightening, moisturizing, and anti-aging product
sectors is expected to fuel the overall market during the forecast period.
The market is recognized by the
initiatives such as, acquisitions, mergers, online sales, limited extension,
and development endeavors by the key players such as L’Oréal SA, Shiseido group, Avon Inc., Beiersdorf AG, and Estée Lauder
Inc. For instance, in February 2018, Clarins promotional campaign for the
millennials as a Worth the Wrinkle campaign for night cream. The company also
targeted young aged population about their views on aging to look real and
perfect.
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Nigh cream is a complete nourishment product for
skin. Apart from increasing the external appearance, it offers overall skin
enhancement and repairs the damaged cells. It helps in better blood circulation
and renewal of cells, boosts collagen, and restores skin elasticity. The cream
absorbs active ingredients better as the skin cell regeneration power is higher
during night time as compared to day.
Moreover, growth is also driven by penetration of
product in anti-aging and moisturizing application sector, thereby rising its
sales in market. The aging population prefers these products due to their skin
cell nourishment properties and ability to remove spots and fade scars. Issues
like dark circles under eyes are prevalent among younger population due to lack
of sleep. Night cream can help deal with this such issues. However, a thick
night cream is not suitable for the skin since it clogs the skin pores and
interferes in normal breathing of skin.
Further key findings from the report
suggest:
·
In terms of
revenue,moisturizing product is projected to ascend at a CAGR of 6.83% over the
forecast period from 2019 to 2025
·
Offline channel led the global
night creams market with a share of over 86.60% in 2018
·
Europe held the leading market
share of 36.54% and is expected to witness significant growth in the
forthcoming years
·
The growing skin care industry
on account of rise in concerns regarding skin problems mainly in developed
countries is expected to further propel the market
·
The market is highly
competitive in nature with the presence of the main players including L’Oréal
SA; Shiseido Group; Avon Inc.; Beiersdorf AG; and Estée Lauder Inc.
A rising number of manufacturers and distributors
are entering the skin care industry, due to the rising demand for the products
that help different issues including skin hydration, elasticity, color
complexion, and softeness. However, the impact of e-commerce channels,
specialty and convenience stores, cost effectiveness of product, and concerns
regarding skin damage creates a huge opportunity for the market growth.
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Release of this report:
Moisturizing product held the largest market share
of about 52.76% in 2018. The segment is driven by consumer preference for
highly hydrating products. These kind of products provide even complexion and
nurture the skin. Moreover, presence of antioxidants such as vitamin A, C, and
E along with peptides help provide a better complexion. This factor is
anticipated to further drive the product sales. Addition of special ingredients
is anticipated to create growth opportunities. For example, Olay Double Action
Moisturiser Night Cream by Procter and Gamble provides moisture lock protection
along with nourishment and hydration to skin.
Grand View Research has segmented the
global night creams market on the basis of product, distribution channel:
Night Creams Product Outlook
(Revenue, USD Billion, 2015 - 2025)
·
Moisturizing
·
Anti-aging
·
Skin Whitening
·
Others
Night Creams Distribution
Channel Outlook (Revenue, USD Billion, 2015 - 2025)
·
Online
·
Offline
Rising demand for the skin care and
cosmetic products in China, India, and Japan is expected to contribute to
increasing product innovations and new product developments thereby fueling the
demand. Key players engage in various strategic initiatives, such as
acquisitions and mergers, and product launches, innovations, and capacity
expansions, initiated by the key players, such as L’Oréal SA; Shiseido Group;
Avon Inc.; Beiersdorf AG; and Estée Lauder Inc. For instance, in November 2018,
Amway launched new products in day cream, night cream, and face wash segment
targeting around INR 50 billion in sales by 2025.
About Grand View Research
Grand View Research, Inc. is a U.S.
based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides syndicated
research reports, customized research reports, and consulting services. To help
clients make informed business decisions, we offer market intelligence studies
ensuring relevant and fact-based research across a range of industries, from
technology to chemicals, materials and healthcare.
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