Men’s Swimwear Market 2025: What Will Be Changes In Investment Ratio With Opportunity Analysis?? |Grand View Research, Inc.



The global men’s swimwear market size is expected to reach USD 6.29 billion by 2025 registering a CAGR of 6.4%, according to a new report by Grand View Research, Inc. Major factor contributing to the market growth includes product innovation as a result of rising demand for fashionable sports apparels. For instance, in 2017, McCartney formed a partnership with ISA Spa to increase the portfolio of their men’s swimwear collection and related products, such as boxers, beach bags, briefs, t-shirts, and towels.
Polyester-based swimwear apparels have the highest demand as they possess excellent strength and UV resistant properties. Furthermore, these products have excellent durability as well as quick drying characteristics. Increasing consumer awareness about advanced fabrics is expected to boost the demand for such products, thereby augmenting market growth. Online distribution channel is expected to be the fastest-growing segment channel over the forecast period.
Rising penetration of e-commerce websites, such as Myntra and Amazon, which offer a wide range of products at discounted prices and Cash-On-Delivery (COD) services is expected to have a positive impact on the segment growth. Asia Pacific led the global market in 2018 and is projected to expand at the highest CAGR from 2019 to 2025. Changing consumer behavior and growing disposable income levels in developing countries, such as China and India, are the key factors driving the regional market.
Some of the major companies in this market are Calvin Klein, Jack WillsMale-HQ, Mr Porter, Helly Hansen, Topman, Everlane, MR.G'S Designs, Marcuse, and Faherty Brand. Due to high market competition, companies are focusing on M&A and partnerships to strengthen their global presence. For instance, in 2017, Perry Ellis International, Inc. started selling Nike Swimwear products with their partners including R1 Sports Ltda, Uldin SA, and Superdeporte in Brazil, Argentina, Uruguay, and Paraguay. Furthermore, product development is expected to remain a key trend. For instance, in April 2019, Speedo launched a new swimwear under the brand name, Fastskin. The product includes three fabrics, which allow additional compression in targeted areas to reduce drag.
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In addition, rising number of luxury swimming clubs and spas, especially in developed countries, will contribute to the product demand. Furthermore, rapidly expanding travel & tourism market in countries including China, Australia, and India, as a result of government campaigns aimed at new tourist destination development, is expected to help boost the market growth in coming years.
Further key findings from the study suggest:
·         Polyester fabric segment accounted for the largest revenue share of the global market in 2018 due to high product demand
·         The segment is projected to expand further at the fastest CAGR and maintain its leading position throughout the forecast years
·         Asia Pacific was the dominant regional men’s swimwear market in 2018 and is estimated to witness the fastest CAGR from 2019 to 2025
·         Key industry participants include Calvin Klein, Jack WillsMale-HQ, Mr Porter, Helly Hansen, Topman, Everlane, MR.G'S Designs, Marcuse, and Faherty Brand
·         Companies are focusing on new product development to estimate the existing and future demand patterns
·         For instance, in May 2019, France-based DEBAYN launched swim shorts with classic fit and adjustable side fasteners. The product comprises 4-way stretch polyamide fabrics, which provides optimum comfort in water sports and sailing.
Manufacturers are investing more in R&D to develop advanced products, which is also likely to contribute to the market growth. For instance, in 2017, Stella McCartney formed a partnership with ISA Spa to enhance their portfolio of men’s swimwear collection and related products, such as boxers, beach bags, briefs, t-shirts, and towels.
Most of the manufacturers use advanced fabrics, such as neoprene, which are lightweight and offer enhanced flexibility and high thermal insulation. Companies, such as Speedo International Limited, O'NEILL offer neoprene-based swimwear for men. Based on region, Asia Pacific led the global market in the past and will remain dominant throughout the forecast period.
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Polyester fabric accounted for the largest men’s swimwear market share in 2018. Polyester-based products witness maximum demand as these materials have high wrinkle resistance and color retention characteristics and the ability to withstand pressure. Moreover, companies are developing high proportioned polyester products, which are denser and less likely to lose shape quickly. For instance, U.K.-based company, Speedo International Limited offers a variety of chlorine resistant and 100% polyester-based products. The nylon fabrics segment is also expected to witness a healthy CAGR from 2019 to 2025 Due to high demand for these materials as they are lightweight and comfortable and have excellent elasticity and durability.
Grand View Research has segmented the global men’s swimwear market on the basis of fabric, distribution channel:
Men’s Swimwear Fabric Outlook (Revenue, USD Million, 2015 - 2025)
·         Nylon
·         Polyester
·         Spandex
·         Others
Men’s Swimwear Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
·         Online
·         Offline
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.


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