Baby Carrier Market Rising With Growth In New Technology Trends Research By 2025



The global baby carrier market size is expected to reach USD 23.0 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 4.5% over the forecast period. Growing demand for baby carriers on account of increasing popularity of functional carries that provide user-friendly experience to parents is expected to remain a key market trend. Factors such as durability, comfortability and price affordability are further driving the product demand. Moreover, use of this product is increasing in the urban areas, wherein the number of working class parents and their economic independency are growing.
Usage of baby carrier products is increasing in the developing countries of Asia Pacific including India, China, and Bangladesh. This is on account of inclination towards western standard of living and growing disposable income. Moreover, many new products are launched in Asia Pacific. In 2019, Baby Bjorn launched Baby Carrier One Air 2019 in China. This product uses a soft mesh material that keeps the infant’s hips in the M-position.
Key market players include Artsana s.P.A.; BabyBjorn AB; Blue Box Company; The ERGO Baby Carrier, Inc.; Lalabu LLC; Goodbaby International Holding Limited; FirstCry; Moby Wrap, Inc.; Companies are adopting market strategies such as mergers and acquisitions, along with developing new products according to the latest consumer preferences for flavor and health benefits in order to acquire a larger market share. These factors are expected to increase the demand for baby carrier in the upcoming years.
In November 2018, new companies such as KeaBabies have launched baby wrap carrier, which is a combination of wrap, sling, and buckle products. Moreover, usage of e-textile for manufacturing these types of baby care products provides the parents and the company with continuous analysis of the infant’s vitals. This helps the parents in understanding the growth of the toddler through their smartphone and helps the company in gaining more information on product development.
New product launches from leading companies are propelling manufacturers to develop new products that will provide even better benefits to the infant as well as the parents. For instance, in January 2019, Moby launched Moby 2 in 1 Carrier + Hip Seat Baby Carrier to provide relief from back pain to the parents after carrying the toddler.
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https://www.grandviewresearch.com/industry-analysis/baby-carrier-market/request/rs4
Similarly, in November 2018, Bey Bee launched a variety of baby carrier products such as Bey Bee Ergonomic 3 Way 4 Seasons Hip Seat Baby Carrier, to allow the parents to carry the infants and toddlers in different and convenient position with better comfort. The company is focusing on developing new products in order to capture a larger share in the market.
Further key findings from the study suggest:
·         The sling product segment is projected to ascend at a CAGR of 5.2% from 2019 to 2025. Buckle products dominated the global market with an overall share of 51.0 % in 2018
·         The supermarkets/hypermarkets distribution channel dominated the global market with a share of 44.6% in 2018
·         North America dominated the global baby carrier market in 2018 and accounted for 37.2% share of the total revenue
·         The industry is highly competitive in nature with the key players including Artsana s.P.A.; BabyBjorn AB; Blue Box Company; Lalabu LLC; Goodbaby International Holding Limited; FirstCry; Moby Wrap, Inc.; Baby Tula LLC; and Balboa Baby.
The buckle products dominated the global market with a share of 51.0% in 2018. This product segment is expected to maintain its lead over the next few years on account of high safety and comfort offered by these products. The parents are more comfortable in using buckle products on account of the safety satisfaction of the baby, hands-free experience, and prevention of the infants from flat-head syndrome. In addition, while using buckle carrier products, the customer can adjust the position according to the preferences including front facing, back facing, and sideways facing. Furthermore, with the help of advanced technology and research, companies have come up with add on features in baby carrier including cell phone pockets, bottle pockets, and other utility features.
Sling products are expected to register a CAGR of 5.2% from 2019 to 2025. This growth is attributed to new product features and development. Slings are lightweight and they acquire less space than buckle or backpack carriers. These slings can be segregated into ring sling, wraps, and pouches. Slings are mostly used for infants to keep them close to the mother always. The new slings are not only utilized for carrying the infants but also for breastfeeding in the most convenient and safe way.
Supermarkets/hypermarkets are expected to reach USD 10.0 billion by 2025. This segment is expected to witness growth due to growing customer preference for buying the products from supermarkets, as they get a wide range of products to choose and compare from various brands. These factors are expected to drive the segment over the next few years.
Browse Press Release of this report:                                
https://www.grandviewresearch.com/press-release/global-baby-carrier-market
Grand View Research has segmented the global baby carrier market on the basis of product, distribution channel, and region:
Baby CarrierProduct Outlook (Revenue, USD Million, 2015 - 2025)
·         Buckle
·         Backpack
·         Sling
·         Others
Baby CarrierDistribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
·         Supermarkets/Hypermarkets
·         Convenience store
·         Online

About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.



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