Coconut Products Market Rising With Growth In New Technology Trends Research By 2025



The global coconut products market size is expected to reach USD 95.64 billion by 2025, according to a new report by Grand View Research, Inc. It is anticipated to expand at a CAGR of 17.8% during the forecast period. The market is expected to witness significant growth due to rapidly rising consumption in countries from Europe and North America. Various health benefits and applications of coconut products are anticipated to further fuel the adoption.
Coconut oil accounted for the largest market share owing to its various applications in cosmetics, food and beverages, energy, and oil and gas among other industries. Moreover, manufacturers are also focusing on finding innovative applications of this product. The strictly vegan population prefers coconut milk as one of the alternatives to dairy milk. However, due to a recent study conducted by a Harvard epidemiologist, consumption of coconut oil can be harmful due its high saturated fat content which can increase level of bad cholesterol in the body. In addition to this study, increasing use of other oils like almond and soy is expected to hinder the segment growth. Coconut water is the fastest growing segment owing to the rising awareness regarding its benefits among major European countries. Currently, the product is being used as a substitute to energy drinks like Gatorade. Hence key market players are focusing on the untapped potential benefits of the product to create growth opportunities.
Cosmetics industry was the largest consumer of coconut products in 2018, owing to booming cosmetics market coupled with consumer preference for organic and natural cosmetics. The segment is anticipated to witness the fastest CAGR of 18.1% from 2019 to 2025. Food and beverages industry from Asia Pacific and Central and South America is anticipated to register significant consumption of coconut products. These regions are the major producers of coconut and hence these products are commonly included in daily use. However, due to the availability of many alternatives such as almond oil, soy products, and rice milk among others, this segment is anticipated to grow at a steady pace. Other applications of coconut products are being explored in the textile industry as geo-textiles and in the energy sector as biofuels.
North America held the highest market share in terms of revenue in 2018, due to increasing consumer preference for plant-based products. Europe is anticipated to showcase substantial growth in light of increasing penetration of coconut water uses in this region. Changing consumer preference fueled by high disposable income is another factor propelling the regional market growth.
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Further key findings from the report suggest:
·         In terms of revenue, coconut water is projected to ascend at a CAGR of 20.3% over the forecast years
·         Oil segment led the coconut products market due to various applications of the product in healthcare, personal care, cosmetics, and food and beverages
·         China followed by U.S. and Netherlands were the major importers of coconut oil in 2018
·         Major exporters of coconut and its products are Indonesia, Philippines, India, and Brazil. Brazil was the major exporter for the European countries till 2014. However, due to increasing demand, Philippines also exports to European countries on a large scale.
The global coconut products market size was estimated at USD 30.38 billion in 2018 and is anticipated to register a CAGR of 17.8% during the forecast period. Increasing awareness regarding the benefits associated with the products coupled with growing demand from major developed countries such as Europe and North America is expected to drive the demand.
Increasing variety of coconut-derivatives coupled with their health benefits has positively affected the market. Rising application of major coconut-derivatives like oil and milk is anticipated to further fuel the overall market during the forecast period. Food and beverage as well as cosmetic manufacturers are investing in research and development to extract full benefits of the fruit to enhance their product offering.
Coconut oil is beneficial for skin and hair. This drives the demand from personal care and beauty application along with food and beverage industry. Similarly, coconut milk is gaining popularity as an alternative to dairy milk, especially among vegan population. Other derivatives like coconut water, sugar, and chips and cookies are gaining popularity due to the health benefits associated with them. Such diverse uses are anticipated to further fuel the demand in the forthcoming years.

Coconut water is gaining popularity as energy drink due to its natural hydrating properties. Products like coir, sugar, chips and cookies, and desiccated coconut among others are expected to witness increased demand due to their diverse applications. For instance, coir is used to make geotextiles due to its impressive durability and absorbent characteristics.
Desiccated coconut is used to add flavor to curries or for food decoration. Coconut vinegar is another niche derivative made from fermenting coconut water. It is a healthier alternative to synthetic vinegar. It can be used as a preservative or flavoring agent in pickles and sauces. It improves the quality of cooked fish and meat. The product also aids in digestion. Such innovative applications are expected to fuel the demand.
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Grand View Research has segmented the global coconut products market on the basis of product, application:
Product Outlook (Revenue, USD Billion, 2015 - 2025)
·         Oil
·         Milk/Cream
·         Water
·         Others
Application Outlook (Revenue, USD Billion, 2015 - 2025)
·         Cosmetics
·         Food & Beverage
·         Others

Coconut oil accounted for the largest market share of 75.0% in terms of revenue in 2018. The product has a high healthy saturated fat content that can boost fat burning and replenish energy levels in the body. It also raises the good cholesterol levels in the body, which is beneficial for reducing the risk of heart diseases. It is also used as an excellent hair care oil which promotes health, shin, and growth of hair. Due to its anti-aging, antibacterial, antioxidant, and anti-inflammatory properties, this product finds its utilization in skin care as well.
Coconut oil is also used for body massage, especially for massaging infants as it strengthens the bones health of babies. When mixed with other fragrant oils, it makes for an excellent body massage oil and acts as a stress reliever. Moreover, the oil is used for cooking in major developing countries like India and China. However due to its high saturated fat content, it is facing stiff competition from other substitutes like almond and soy milk.
Coconut water is anticipated to register the fastest CAGR of 20.3% in 2025. The consumption is increasing rapidly in Europe due to increasing awareness of its health benefits. The water is rich in electrolytes and does not contain sugar. This makes it a perfect alternative for traditional sports drinks. It can also be used as a refreshment drink as it contains many antioxidants that help neutralize stress. Key manufacturers are focusing on providing attractively packaged coconut water to regions like North America and Europe where the demand is high. This is expected to drive the growth of the coconut products market.
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.


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