Honey Powder Market To Grow Enormously with Size Worth $1.56 Billion By 2025 |Grand View Research, Inc.



The global honey powder market size is expected to reach USD 1.56 billion by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 4.1% during the forecast period. Rising demand for low-calorie food ingredients with long shelf life is anticipated to drive the market.
The bakery segment accounted for the largest market share in 2018, owing to honey powder being a natural sweetener and available at low cost. Moreover, honey is naturally a low-calorie food ingredient and contains many vitamins and minerals. This makes it a great substitute for white sugar. Increasing consumer preference for low-calorie foods to combat diseases like obesity, diabetes, and heart ailments is likely to boost the product demand.
The Honey Powder market is witnessing a significant rise in demand globally, mainly through online channels. Will the suppliers be able to keep up with this massive surge in demand? Our team is working to account for this rapid surge in our estimates. The report will account for Covid19 as a key market contributor.
Beauty products segment is anticipated to witness the fastest growth in terms of application of honey powder in near future. Honey in its raw form acts a natural skin cleanser and softener leaving the skin fresh and glowing. These properties are retained in honey powder used in the formulation of soaps, facial masks, and body lotions. Major manufacturers are focusing on various other benefits of honey that can boost the overall production and consumption of the product.
North America held the major market share in terms of revenue in 2018, due to increasing consumer preference for low calorie products. The region accounted for more than half of the global consumption of honey powder. The population in North America is increasingly becoming health conscious and shifting its preference to low-calorie food ingredients to curb obesity and heart ailments. Honey powder being a low-cost alternative to white sugar, has increased the regional demand. Asia Pacific, on the other hand, is expected to expand at a CAGR of 5.9% over the forecast period, due to growing awareness about the benefits of honey. Moreover, many developing countries like China and India are major producers of honey. Increase in production of honey is expected to augment the regional growth over the forecast period.
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Further key findings from the report suggest:
·         In terms of revenue,beauty products application segment is projected to ascend at a CAGR of 5.0% over the forecast years
·         Bakery application held the leading market share in 2018, due to increasing use of honey powder in making cakes and pastries
·         United States is one of the major consumers of honey powder in the world and the region is projected to hold a significant market share in the forthcoming years
·         United States, Germany, and Japan were the major importers of the product. New Zealand, Argentina, China, and India topped the list of exporters in the global honey powder market
The global honey powder market size was valued at USD 1.18 billion in 2018 and is expected to expand at a CAGR of 4.1% during the forecast period. Honey powder is a natural sweetener which helps increase shelf life of bakery products including breads, pastry, and muffins. Increasing use of the product as a natural sweetener and shifting consumer inclination towards the organic and natural products is expected to further drive the demand.
Crystalline honey is an alternative to liquid honey as the powder is easy to handle and has an improved storage stability. The powder is blended with maltodextrin as a carrier to make it free flowing. Moreover, crystal honey does not contain any artificial food colors, anti-sticking agents, and other added ingredients. It is pure and free-flowing powder with a fine crystal structure of light yellow to pale brown color.
Crystalline honey is used as an aromatic or natural sweetener in food and beauty industry. Crystal honey is increasingly used in baked products as it helps improve texture and cohesiveness. It also improves crunchiness and mouthfeel in snacks and confectionary products. The powder is highly soluble in cold water, hence can be integrated in various beverages, juice, aromatic concentrates, and energy drinks that requires natural sweetener.
Products prepared with crystal honey are more stable and homogenous as free flowing honey powder shows a low tendency to clumping. Furthermore, the product is also suitable for dry spice mixes, sauces, condiments, and dressings. Crystalline honey is suitable for the consumers who want to use honey as a natural sweetener, however, they have to be very careful about the humidity level of their preparations as it is hygroscopic.
Honey powder helps maintain moisture and improve stability in creams and cakes. This is expected to increase the product demand. Moreover, it is a low-calorie food ingredient, which is expected to gain attention of the health conscious consumers. Honey powder also has various applications in beauty products. Honey in its raw form serves as an excellent face mask. It helps in making the skin soft, smooth, and glowing. Since the powder retains the characteristics of raw honey, it is used in the formulation of various skin and bath products.
Browse Press Release of this report:                                
grandviewresearch.com/press-release/global-honey-powder-market
Grand View Research has segmented the global honey powder market on the basis of application:
Honey Powder Application Outlook (Revenue, USD Million, 2015 - 2025)
·         Bakery Products
·         Beauty Products
·         Others
Bakery products accounted for the largest market share of approximately 46.2% in 2018. The honey powder is increasingly being used for manufacturing various bakery products, as it increases shelf life and stability required in bakery products. According to a study published in Food Research International, it was observed that use of the product increases stability and moisture retention capacity of bread crumbs. This slowed the staling of bread crumbs and increased its shelf life. Honey powder has a significant effect on yeast activity during fermentation, which makes the bread loaves fluffy and soft.
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.


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