Increasing Global Demand For Laptop Carry Case Market With Rising CAGR Forecast Till 2025|Grand View Research, Inc.



The global laptop carry case market size is expected to reach USD 2.35 billion by 2025, according to a new report by Grand View Research, Inc. It is projected to register a CAGR of 3.4% during the forecast period. The growth is attributed to increasing demand for easy carriage of laptop and light weight bags. The features such as multi-storage devices, GPS tracking, anti-theft protection, built-in power supply, and device status notification control among others anticipated to boost the product sales.
Rising adoption of laptop as a mainstream device, aesthetic appeal of the carry cases, and rising fashion consciousness among consumers are a few prominent growth drivers. Smart laptop carry cases are projected to witness significant rise in demand as they provide functionality of a carry case with features of smart technology. Demand for easy to carry and light weight laptop cases in growing due to rising fares on luggage and strict weight limitations for carry ons for the airline industry. Hence, many manufacturers are introducing products with light fabrics made using high-end production technology.
Growing business and working class population coupled with increasing use of laptops among students is anticipated to boost the product demand. Also, growing trend of Bring Your Own Device (BYOD) as many companies look forward to increasing the flexibility of employees working hours, providing access to work, increasing productivity, and reducing cost of operation, is supporting the market growth.
Backpack segment holds the largest market share owing to high product adoption among students and business class. Enough storage space support, and even load balancing on shoulders are some other advantages driving the product demand. Backpack is also estimated to be the fastest growing segment owing to increasing usage of technology and additional features such as inbuilt charging, USB ports, GPS tracking, lock system, and solar panel mount among others. Messenger bags are also expected to witness significant growth over the forecasted period due to the aesthetic appeal of the product among corporate and business class as it is associated with briefcases, which are used in professional settings.
Brick and mortar accounts for the largest market share owing to increase in offline stores such as hypermarkets, supermarkets, omni channels, house and office goods, and specialty stores. Also, increasing outlets of international players in various domestic and international airports is supporting the growth. Whereas, online sales channel is expected to register a rapid CAGR over the forecast period due to growing penetration of e-commerce industry, discounters, free shipping, product availability, ease of product comparison in terms of features and price.
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Further key findings from the report suggest:
·         Backpack held the largest market share of more than 50% in 2018 and is anticipated to register the fastest CAGR of 3.8% over the forecasted period
·         Asia Pacific accounts for the largest market share and is estimated to be the fastest growing region due to growing expenditure on electronic devices
·         Some of the key players operating in the global laptop carry case market include Samsonite International; ACCO Brand; SwissGear; Targus Inc.; AsusTeK Computer Inc.; Fabrique Ltd.; and Thule Group AB
Backpack accounts for the largest market share and is expected to register the fastest CAGR over the forecasted period. The growth is attributed to high demand from students and working population. Adequate storage space and ability to provide load balancing and support is anticipated to further fuel the product demand. Backpacks are more casual and preferred by consumers while travelling. Product innovation in backpacks such as inbuilt charging, USB ports, GPS tracking, lock system, and solar panel mount among other functional features are expected to propel the adoption rate over the forecasted period.
The sleeves segment is also expected to witness significant growth over the forecast period as it is preferred by many users to protect laptop from scratches, slips, and bumps. Sleeves are lightweight fabric pouches that help avoid physical damage to the laptop. Messenger bags segment is also anticipated to witness significant growth as the product is widely accepted by businesspersons and working population. Growing fashion consciousness among consumers is expected to further boost the product demand.
Online distribution is estimated to be fastest growing segment over the forecasted period owing to growing penetration of e-commerce industry. Availability of discounters and convenience of free shipping and safe product delivery is anticipated to work in favor of the segment. Ease of product comparison on the basis of features and price coupled with availability of a wide range of products at one place is anticipated to further boost the growth. Rising influence of social media on purchasing decisions and preference for online shopping, especially among millennials is anticipated to drive the segment.
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Grand View Research has segmented the global laptop carry case market on the basis of product, distribution channel:
Laptop Carry Case Product Outlook (Revenue, USD Million, 2015 - 2025)
·         Backpack
·         Messenger Bags
·         Sleeves
·         Briefcase
·         Rollers
Laptop Carry Case Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
·         Offline
·         Online
Offline distribution channel held the largest market share of around 80% in 2018 and is expected to maintain its dominance over the forecast period owing to increase in offline stores such as hypermarkets, supermarkets, omni-channels, and house and office goods stores and specialty stores. The growth is also attributed to a significant rise in airport retailing. Major players are establishing outlets at several domestic and international airports to boost the sales. The boost in sales is supported by factors such as flight delays, early check-ins, and ample leisure time at the airports before the flight. Whereas, growing outlets specialized for travelling accessories is also expected to boost the market growth.
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.



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