Know More About “Dry Shampoo Market 2019-2025” Growth Worldwide…..|Grand View Research, Inc.
The global dry shampoo market size is expected to reach USD 5.2 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 6.9% over the forecast period. The market is driven by consumer awareness regarding changing beauty and personal lifetsyle, especially in the hair care applications. Moreover, drastic change in the purchasing power of consumers in developing countries such as China and India is anticipated to drive the demand over the forecast period.
The dry shampoo market is recognized by a few
initiatives such as mergers and acquisitions, online sales, limited extension,
and developments, endeavored by the key players in the business such as
Unilever; Procter & Gamble Company; Church & Dwight Co, Inc.; Shiseido
Company Ltd.; New Avon LLC; L’Oreal SA; Henkel AG & Company; KGaA; The
Estee Lauder Companies Inc.; Kao Corporation; and Coty Inc.
Demand for premium products among the
personal care category is leading to a rise in sales of natural and organic
ingredients used in the industry. Growing middle class population and rising
disposable income are driving the demand for shampoo products over the forecast
period.
Number of product launches is
increasing in the beauty and lifestyle segment due to demand for the anti-aging
products in industry. Moreover, the impact of e-commerce channels, social media
advertisements, and a number of beauty specialist retailers provide a lucrative
opportunity for growth of shampoo products in the market.
Demand for shampoo products is
anticipated to rise in North America due to growing consumer awareness
regarding personal and hair care products, along with growing product launches
in market. Moreover, growing product demand is expected to increase the sales
in the hair and skin care sector in Asia Pacific over the forecast period. For
instance, the hair care market in Asia Pacific is expected to reach USD 32.8
billion by 2022, expanding at a CAGR of 6.1% over the forecast period.
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Growing consumer awareness regarding
personal care products in market, along with impact of leading players such as
Procter and Gamble; L’Oreal SA; Avon Products Inc., will fuel its demand in the
market. Companies are involved in product launches and expansion of their
geographical reach so as to gain a major share in the market.
Further key findings from the study
suggest:
·
By form, powder is projected to
ascend at a CAGR of 8.3% over the forecast period
·
The women application segment
dominated the market with an overall share of 58.5% in 2018
·
North America dominated the
global dry shampoo market in 2018, accounting for 38.6% share of the overall
revenue. This trend is projected to continue over the next few years
·
Growing personal care industry
on account of changing lifestyle mainly in developed countries is further
expected to propel the market growth in North America
·
The market in Asia Pacific is
anticipated to witness growth due to increasing disposable income in India,
South Korea, China, and Japan
·
The industry is highly
competitive in nature with the main players including Unilever, Procter &
Gamble Company, Church & Dwight Co, Inc., Shiseido Company Ltd., New Avon
LLC, L’Oreal SA, Henkel AG & Company, and KGaA
·
Various manufacturers are
concentrating on new product launches, capacity expansion, and technological
innovation to estimate existing and future demand patterns from upcoming
product segments.
Demand
in the younger population possesses a huge impact on the hair care products
market growth. This is attributed to increasing usage of these products among
the working population due to time management issues in their schedule.
However, major section of the population also tends to spend a large amount on
premium category hair care products.
Cost
of these products is high than normal and wet shampoo type, thereby increasing
the sales revenue in the industry. Moreover, increasing penetration of the
global companies such as L’Oreal SA; Johnson and Johnson; Avon Products Inc.;
Procter and Gamble; Helen of Troy Limited; Unilever; and Estee Lauder Companies
Inc. in the dry shampoo category provides lucrative growth opportunities for
the market.
Impact
of e-commerce channels, social media advertisements, and a number of beauty
specialist retailers provide a lucrative opportunity for growth of personal
care products in market. The market growth is also attributed to a rise in
purchasing power of the consumers and inclination towards premium priced dry shampoo
products in the market. Moreover, demand for the anti-aging products from
generation X due to fresh and shiny look from products is likely to boost the
market growth over the forecast period.
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Press Release of this report:
Grand View Research has segmented the
global dry shampoo market on the basis of form, end user, distribution channel,
and region:
Dry Shampoo Form Outlook
(Revenue, USD Billion, 2015 - 2025)
·
Spray
·
Powder
·
Others
Dry Shampoo End User
Outlook (Revenue, USD Billion, 2015 - 2025)
·
Men
·
Women
·
Children
Dry Shampoo Distribution
Channel Outlook (Revenue, USD Billion, 2015 - 2025)
·
Online
·
Offline
About Grand View Research
Grand View Research, Inc. is a U.S.
based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides syndicated
research reports, customized research reports, and consulting services. To help
clients make informed business decisions, we offer market intelligence studies
ensuring relevant and fact-based research across a range of industries, from
technology to chemicals, materials and healthcare.
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