Top Emerging Trends Of Esterquats Market Progress Forecast 2024 |Grand View Research, Inc.



The global esterquats market size is expected to reach USD 3.45 billion by 2024, expanding at a CAGR of 11.0%, according to a new report by Grand View Research, Inc. The growing demand for fabric care products due to rising awareness among consumers toward fabric care and increasing investment by market players is likely to boost the demand for esterquats.
Factors such as supportive government regulations that stress on the use of environmental-friendly products are expected to have a positive impact on market growth over the forecast period. The technological advancements in esterquats over the past years have led to the development of ultra-concentrated products with 20%-25% solid content. This has facilitated high performance of the product and availability of esterquats at a reasonable price. North America and Europe are likely to witness an increase in demand for concentrated esterquats for industrial applications.
The market has witnessed numerous advancements in manufacturing process since inception.  Palm-based esterquats derived from vegetable and renewable raw material sources are largely used in comparison to animal-based raw materials. In addition, methyl ester route is being used instead of the fatty acid route, thereby improving the efficiency and reducing batch process time. Manufacturers are implementing various methods to balance thermal stability and hydrolysis rate of esterquats, which in turn is expected to propel market growth over the next eight years.
Key companies involved in the production and supply of esterquats are Stepan Company, Kao Chemicals Europe, Evonik Industries, AkzoNobel, Chemelco International B.V., ABITEC Corporation, BASF SE, Lubrizol, Italmatch Chemicals, and Clariant Chemicals. In July 2015, BASF in collaboration with Solazyme Inc. launched first commercial microalgae oil-based surfactant for use in personal care and home
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https://www.grandviewresearch.com/industry-analysis/esterquats-market/request/rs4
Further key findings from the report suggest:
·         Personal care is likely to be the fastest-growing application segment registering a CAGR of 13.0% from 2016 to 2024 owing to changing consumer preferences and eco-friendly products
·         Industrial application, which includes washing & cleaning products and paper softening is projected to grow at a predicted CAGR of 9.6% from 2016 to 2024. Governments worldwide are trying to reduce the use of nondegradable substances in washing solutions, which in turn is likely boost the demand for esterquats
·         Europe is the largest market and expected to indicate a CAGR of 11.1% from 2016 to 2024 due to increasing consumer awareness and rising marketing activities to promote skin care products
·         The Indian sub-continent, which includes India, Pakistan, Bangladesh, and Sri Lanka is estimated to progress at a CAGR of 11.2% from 2016 to 2024 due to growing demand for personal & fabric care products and growing per capita income of consumers
·         Some of keyplayers include in the esterquats market are BASF SE, Kao Chemicals, AkzoNobel, Lubrizol, ABITEC Corporation, and Evonik Industries
·         Market players are often involved in joint ventures and mergers & acquisitions to expand their global presence and industry share
The major application segments of the esterquats market are fabric care, personal care, and industrial applications. Fabric care was the largest application, accounting for 91.5% of the revenue share in 2015. Growing awareness regarding use of the chemical as a fabric softener, which helps in maintaining the quality and the texture of the cloth is anticipated to positively affect the market growth.
Esterquats are highly utilized in manufacturing of fabric softeners on account of their superior properties which enhances the quality of textiles. The previously developed fabric softeners were fatty acid based which would soften the cloth but make it less absorbent. These softeners were non-biodegradable which led to increase in demand for biodegradable and environment friendly fabric softener ingredients.
The usage of esterquats in softener formulations helped to gain added advantages of excellent stability, good softening performance, solvent free, no odor and also helps in getting a good ironing effect. The environmental exposure of textile chemicals that contain esterquats is also less.  The newly developed softeners have been integrating perfumes to improve the scent of fabrics after washing.
Factors such as changing consumer lifestyle and increasing buying power are expected to propel growth over the forecast period. Rising demand for washing machines is also likely to aid market growth of fabric softeners.
Personal care is anticipated to witness the fastest growth at a predicted CAGR of 12.4%, in terms of volume, over the forecast period. Personal care products such as beauty products, shampoos, shaving equipment, soaps, and shower gels play an important role in a consumers life. Consumers prefer personal care products that are efficient. This trend has prompted manufacturers to innovate new formulations and preparation methods to integrate esterquats in numerous personal care products.
Browse Press Release of this report:
https://www.grandviewresearch.com/press-release/global-esterquats-market
Grand View Research has segmented the global esterquats market on the basis of application and region:
Esterquats Application Outlook (Volume, Kilotons; Revenue, USD Million; 2010 - 2024)
·         Fabric Care
·         Personal Care
·         Industrial
Esterquats are used as cationic surfactants in industrial applications such as washing, cleaning products, and paper softening. The surface activity, substantively, antimicrobial, and antistatic properties of esterquats make them a popular choice for use in industrial applications. The use of cleaning solutions helps in preventing corrosion and enhance the life of equipment.
Europe was the largest market for esterquats with a share of 37.5% in 2015. Countries such as the UK, Germany, Spain, and Italy are the major consumers in the region. The demand is majorly driven by government regulations related to the use of eco-friendly products for end-use applications. The availability of numerous variants of fabric softeners offering consumer friendly characteristics as soft hand and mildness are likely to augment the utilization of the product in the region.
Dryer sheets are highly popular as fabric softeners in North America. About 85% to 90% of fabric softener sales in the region is dryer sheet based. However, the market is likely to witness shift in demand towards concentrated liquid fabric softeners which is expected to propel increase in volume consumption over the forecast period. In addition, detergents containing fabric softeners are also being increasingly used, thereby augmenting demand for esterquats in the region.
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.


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