Demand for Content Delivery Network (CDN) and Impact of COVID-19……..



The global content delivery network (CDN) market size is expected to reach USD 23,064.3 million by 2025, exhibiting a CAGR of 11.7% over the forecast period, according to a study conducted by Grand View Research, Inc. The unabated growth in internet traffic and data consumption is expected to drive the growth of the market. The growing demand for over-the-top (OTT) videos, online gaming, and internet advertising is also expected to contribute to the market growth.
In contrast to its related industries like consumer electronics and semiconductors, the data center and communications infrastructure industry is expected to be more buoyant with continued strategic investments made to support the increased network traffic and data usage for remote working during the lockdown phase. From school closures necessitating students to use virtual offerings (Google Classroom ) to the governments using business analytics services (Power BI) for communicating virus updates, the demand for communication services and related infrastructure has witnessed an unprecedented rise amidst the global pandemic. Digital services including telemedicine are expected to remain popular even after the pandemic is contained, thereby ensuring strong growth in the communication infrastructure industry. The report will account for Covid19 as a key market contributor.
CDN solutions help in reducing the transmission time of the content and subsequently in enhancing the performance of content delivery. The demand for CDN solutions is rising significantly owing to the growing popularity of online videos and live streaming. Security, traffic load scaling, and reduction in latency are particularly necessary to enhance the performance of video content delivery. Plummeting data tariffs, increasing smartphone penetration, and high-speed data network rollouts are also driving the CDN market growth.
Cloud delivery network is mainly used for delivering media content to a larger customer base spread across the globe. As such, the growing popularity of video on-demand (VoD) and OTT services is driving the demand for CDN solutions. However, the cloud security segment is expected to gain traction over the forecast period owing to the continued emphasis on ensuring the security and privacy of the content. As such, key market players, including Akamai Technologies, Amazon Web Services, and Microsoft Corporation, are expected to invest aggressively in securing their environment and developing secure CDN solutions.
North America emerged as the largest regional market in 2018 as it is home to several leading companies, such as Akamai Technologies, Deutsche Telekom, Limelight Networks, AT&T, Microsoft Corporation, Quantil, StackPath, AWS, and Cloudflare. North America also one of the largest customer bases demanding high-definition online content and online games. CDN has already been deployed on a larger scale in North America, especially to cater to the high-speed data network expansions. However, the Asia Pacific regional market is expected to register the highest CAGR over the forecast period owing to the growing penetration of smartphones, increasing preference for online content delivery, continued growth of the e-commerce industry, and continued high-speed network rollouts.
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Some of the key players in the market for content delivery network include Akamai Technologies, Inc.; Amazon Web Services; CenturyLink; IBM; Limelight Networks, Inc.; Google, Inc.; Microsoft Corporation; Deutsche Telekom; and Tencent Cloud; among others. These companies are undertaking several initiatives aimed at expanding their customer reach. For instance, in April 2019, Akamai Technologies announced the integration of its CDN capabilities with Blob Storage and Microsoft Azure Media Services. This collaboration was aimed at providing substantial competences to the mutual customers of Microsoft and Akamai Technologies at reduced data storage and content delivering costs. Similarly, CenturyLink, Inc. announced the expansion of Cloud Connect Dynamic Connections to support Microsoft Azure and Azure Government. The expansion would allow the company to directly connect to almost 70% of the cloud users. The company has also made significant investments to expand its network in the U.S. in South Florida, Florida in line with the skyrocketing demand for enterprise services.
Further key findings from the report suggest:
·         The North America regional market accounted for the largest market share of 41.4% in 2018 while the Asia Pacific regional market is expected to exhibit the highest CAGR of 14.0%
·         The media delivery segment dominated the market in 2018 and is anticipated to exhibit a considerable CAGR of 11.2% over the forecast period
·         The media & entertainment segment dominated the content delivery network market in 2018 whereas the healthcare segment is expected to register the highest CAGR of 12.6% over the forecast period
·         Some of the key market players include Akamai Technologies, Inc.; Amazon Web Services; CenturyLink; IBM; Limelight Networks, Inc.; Google, Inc.; Microsoft Corporation; Deutsche Telekom; and Tencent Cloud.
The global content delivery network market size was valued at USD 10.58 billion in 2018 and is expected to witness a CAGR of 11.7% over the forecast period. The market growth can be attributed to the growing volumes of content being exchanged over the internet in line with the continued high-speed network rollouts. Effective solutions would be required to ensure uninterrupted content delivery over a high-speed data network, particularly to cater to the rising demand for Video-on-Demand (VOD) and Over the Top (OTT) services. Plummeting data costs coupled with increasing affordability and accessibility of broadband and mobile network access are some of the other major factors that are expected to drive the demand for content delivery network solutions.
The e-commerce industry is evolving continuously in line with changing consumer behavior. As such, CDN solutions are being employed to ensure that consumers have access to all the content necessary to make an informed buying decision. CDN solutions are also being employed aggressively to optimize delivery as consumers shift from conventional television to video content delivery over a cellular network. At the same time, implementation of digital solutions based on an IoT network across various industries are prompting CDN solution providers to introduce customized industry-specific CDN solutions. The growing adoption of advanced technologies, such as artificial intelligence (AI) and augmented reality (AR), is also opening opportunities to launch innovative CDN solutions.
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Grand View Research has segmented the global content delivery network market on the basis of content type, solutions, service provider, application, and region.
Content Delivery Network Content Type Outlook (Revenue, USD Million, 2015 - 2025)
·         Static CDN
·         Dynamic CDN
Content Delivery Network Solutions Outlook (Revenue, USD Million, 2015 - 2025)
·         Media Delivery
·         Web Performance Optimization
·         Cloud Security
Content Delivery Network Service Provider Outlook (Revenue, USD Million, 2015 - 2025)
·         Traditional Commercial CDN 
·         Free CDN
·         Peer to Peer CDN
·         Telecom CDN
Content Delivery Network Application Outlook (Revenue, USD Million, 2015 - 2025)
·         Media and Entertainment
·         Retail & e-commerce
·         Healthcare
·         Online Gaming
·         BFSI
·         IT Telecom
·         Government organizations
·         Travel & Tourism
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.



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