Demand for Pico Projector and Impact of COVID-19……..



The global pico projector market is expected to reach USD 2.39 billion by 2022, according to a new study by Grand View Research, Inc. Smartphone proliferation coupled with high convenience when integrated with portable electronic devices is anticipated to elevate demand. Technological advancements have resulted in enhanced contrast ratio and high pixel quality. Portability and compatibility with Wi-Fi, WiMax, and 3G/4G technologies offered by these products is estimated to drive industry growth.
The global electronics devices market (including consumer electronics and industrial electronics devices) is expected to be impacted significantly by COVID-19 as China is one of the major suppliers for the raw materials (used to manufacture devices) as well as the finished products. The industry is on the brink of facing a reduction in production, disruption in supply, and price fluctuations. While this can vastly encourage local manufacturers to step up and address the growing demand, the scarcity of raw material can still pose a challenge to this industry. The sales of prominent electronic companies is expected to be affected in the near future. The report will account for Covid19 as a key market contributor.
Pico projectors have the ability to project content from mobile and other electronic devices onto a wall, notebook, or portable projection screens. Strong economic growth coupled with rising consumer disposable income may catalyze adoption particularly in consumer electronics and automobiles. Increasing adoption of smart devices and the advent of Internet of Things (IoT) may catapult demand over the next few years. The industry is poised for growth due to expanding application areas and increasing demand for mobility across all sectors. Growing adoption of Bring Your Own Device (BYOD) policies in the corporate sector may also spur product demand.
Prominent industry players include AAXA Technology, Acer Inc, Microvision Inc., Optoma Inc., Samsung Electronics, and Sony Corporation. The industry is characterized by intense competition where players are competing on the basis of technology. These devices are price sensitive, and players are focused on cost cutting in order to gain profitability.
To Request Sample Copy of this report, click the link:
https://www.grandviewresearch.com/industry-analysis/pico-projector-industry/request/rs1
Further Key findings from the study suggest:
·         Embedded devices accounted for over 35% of the overall revenue in 2014, and are expected to witness significant growth over the forecast period owing to widespread usage in portable consumer electronics. Smartphone proliferation is another factor driving growth over the forecast period.
·         USB pico projector industry is estimated to exhibit rapid growth over the coming years attributing to rising demand across several application areas including aerospace & defense, automotive, business & education, consumer electronics, and healthcare. The standalone segment is anticipated to lose volume share owing to issues such as low brightness and high cost associated with these devices.
·         LBS technology segment is expected to witness significant growth over the coming years owing to several benefits offered by this technology type including better image quality and relatively high brightness which may result in enriched customer experience.
·         North America accounted for over 30% of the overall revenue in 2014. This may be primarily attributed to early technology adopters ensuring faster projector adoption in the region. Asia Pacific pico projector market is estimated to witness substantial growth over the coming years owing to rising consumer disposable income paired with growing demand for portable consumer electronics in the region.
·         Key players in the industry include 3M, AAXA Technologies, Microvision Inc., Samsung Electronics Co. Ltd., Sony Corporation, STMicroelectronics N.V., Texas Instruments, and Coretronic Corporation. Industry participants strive to develop products with enhanced image quality, resolution and brightness. Prominent players also emphasize on developing new generation HD micro-display chips for enhancing product offering.
Smartphone proliferation is the key factor expected to fuel the global pico projector market size over the forecast period. The high convenience offered by these products when integrated with portable devices such as a tablet, phones and laptops are expected to contribute favorably towards future growth.
Reduction in average selling price of these products is anticipated to impel demand. Technological advancements have resulted in better contrast ratio along with high pixel quality. Portability and increasing application areas may also catapult growth.
Several benefits including watch and share videos, pictures, documents and presentations anytime and anywhere are expected to elevate product demand over the foreseeable future. Development of products compatible with Wi-Fi, WiMax, and 3G/4G technologies is also anticipated to catalyze growth. The emergence of Internet of Things (IoT) coupled with growing popularity of smart devices may offer avenues for industry growth.
Developments including product miniaturization and lesser weight result in increasing portability and demand. Its integration with wearable electronics is also estimated to increase gaming experience, which may also impel pico projector market demand.
Browse Press Release of this report:
https://www.grandviewresearch.com/press-release/global-pico-projector-market
Grand View Research has segmented the global pico projector market on the basis of product, technology, application:
Pico Projector Product Outlook (Volume, Thousand Units & Revenue, USD Million; 2012 - 2022)
·         Embedded Projector
·         Standalone Projector
·         Media Player Projector
·         USB Projector
·         Laser Projector
Pico Projector Technology Outlook (Volume, Thousand Units & Revenue, USD Million; 2012 - 2022)
·         Digital Light Processing (DLP)
·         Laser Beam Steering (LBS)
·         Liquid Crystal on Silicon (LCoS)
·         Holographic laser projection
Pico Projector Application Outlook (Volume, Thousand Units & Revenue, USD Million; 2012 - 2022)
·         Consumer electronics
·         Aerospace & defense
·         Healthcare
·         Others
About Grand View Research
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.



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